Programmes

Master 2 Data & Innovation Marketing (Full Time Programme)

Full time programme French-taught programme

contact

Cyrielle VELLERA
Head of Programme

Quentin VIEILLON
Administrative Officer

m2.marketing@tsm-education.fr

Applying to the Programme

Application period for the 2023-2024:
→ submission of applications: March 1, 2023
→ closing of applications: April 3, 2023
→ publication of admissions: June 19, 2023
→ candidates' responses: June 22, 2023

 

ACCESS eCandidatures PLATFORM

 

label contrôlé par l&aposEtat   France Compétences RNCP  Eduniversal  Eduniversal 2023 Master Data & Innovation Marketing  Eduniversal Occitanie 2023 Master Data & Innovation Marketing

RNCP Code: 35907

 

The French economy is largely made up by the services sector with more than 75% of active French professionals work within it.

 

The Data & Innovation Marketing Master’s programme aims at complementing students’ marketing knowledge with a strong services-oriented perspective

 

The programme’s coursework aids students in mastering quality management tools and co-creation service practices

 

 

Marketing du produit et de l'Innovation

ECTS : 5.00

HCM : 30.00

Language of instruction : French

  • Intended learning outcomes

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  • Prerequisite

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Marketing Quantitatif & Data Analytics

ECTS : 10.00

HCM : 57.00

Language of instruction : French

  • Intended learning outcomes

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  • Prerequisite

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Insights management et analyses textuelles

ECTS : 10.00

HCM : 57.00

Language of instruction : French

  • Intended learning outcomes

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  • Prerequisite

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Marketing digital et Web Analytics

ECTS : 5.00

HCM : 27.00

Language of instruction : French

  • Intended learning outcomes

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  • Prerequisite

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Marketing développement et opérationnel : découvrir ou redécouvrir le métier de chef-fe de produits

ECTS : 7.50

HCM : 44.00

Language of instruction : French

  • Intended learning outcomes

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  • Prerequisite

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Développement personnel et professionnel

ECTS : 2.50

HCM : 15.00

Language of instruction : French

  • Intended learning outcomes

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  • Prerequisite

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Projet tutoré

ECTS : 5.00

Language of instruction : French

  • Intended learning outcomes

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  • Prerequisite

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Stage, ouverture professionnelle

ECTS : 15.00

Language of instruction : French

  • Intended learning outcomes

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  • Prerequisite

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Internal TSM candidates

→ Successful completion of 240 ECTS

→ An English language test for non-English speakers (B2 advised)
List of the English language certificates accepted

→ Examination of candidate’s application and possible interview (choice of track)

 

External candidates (non TSM)

→ Successful completion of 240 ECTS

→ An English language test for non-English speakers (B2 advised)
List of the English language certificates accepted

→ An French language test for non-French speakers (B2)

→ Examination of candidate’s application and possible interview

The Data & Innovation Marketing Master’s programme prepares students for all marketing professions within a company:

  • communications manager
  • brand manager
  • social media manager
  • operational marketing manager
  • service project manager
  • market manager
  • customer relationship manager
  • sales manager

Other programmes

Bachelor 3 Marketing (Full-time programme)

Master 1 International Marketing of Innovation (Full Time Programme)

Master 1 Marketing (Full Time Programme)

Master 1 Marketing Executive Education & Apprenticeship

Master 2 International Marketing of Innovation (Full Time Programme)

Master 2 Digital Marketing (Executive Education & Apprenticeship)

Master 2 Marketing and Communication (Full Time Programme)

Master 2 Management Marketing (Executive Education & Apprenticeship)

Master 2 Marketing, Retail & Business (Executive Education & Apprenticeship)

Master 2 Master of Science in Marketing (research)