Programmes

Master 1 Marketing (Executive Education & Apprenticeship)

Part-time apprenticeship programme Executive education

contact

Julien GROBERT
Head of Programme

Manon DURAND
Administrative Officer

master1.marketing-fc@tsm-education.fr

Application form

Applications for the academic year 2020/2021 took place from February 3 to May 31, 2020. They are now closed.
Whether you are a TSM student or you are considering joining our community:

  • it is no longer possible to complete a forwarded application;
  • you can now follow the progress of your application evaluation on the eCandidatures platform;
  • you can view the decision of the education committee (the results will be published on June 22, 2020).

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The first year of the Marketing Master’s programme aims at preparing innovative marketing professionals.

Through a multidisciplinary approach, this programme emphasizes the central role of marketing within companies and the importance of cohesion and cooperation between different functions within companies. 

 

Our interview Campus Channel

 

Programme length : 341 hours 

Coursework: from October to June, 1 week at TSM and 3 weeks in the company. The courses are all taught in french.

 

UE 01 - Human Resource Management
UE 02 - Data Analytics 
UE 03 - Marketing Strategy
UE 04 - Finance 
UE 05 - Project Management
UE 06 - Professional assignment

 

The first year of the Marketing Master’s programme is primarily aimed at students who have a professionalization contract at a company, organization, or association and are seeking university coursework as part of their contract. 

 

The programme is also open to those who are already professionally active, have obtained a Bachelor’s degree (or an equivalent degree), and have at least 3 years of professional experience. 


This programme may also be an extension of a Bachelor’s degree, obtained via a validation of professional experience. 


All prospective students must submit an application and may possibly be asked to attend an entrance interview.  

 

Robin LESCURE - Promo 2016/2017

Master 1 students can continue their studies in: 

Other programmes

Bachelor 3 Marketing (Full Time Programme)

Master 1 International Marketing of Innovation (Full Time Programme)

Master 1 Marketing (Full Time Programme)

Master 1 Retail Management (Executive Education & Apprenticeship)

Master 2 Product Marketing Manager (Full Time Programme)

Master 2 International Marketing of Innovation (Full Time Programme)

Master 2 Services Marketing (Full Time Programme)

Master 2 Digital Marketing (Executive Education & Apprenticeship)

Master 2 Marketing and Communication (Full Time Programme)

Master 2 Marketing (Executive Education & Apprenticeship)

Master 2 Master of Science in Marketing (research)

Master 2 Retail Management (Executive Education & Apprenticeship)